Mobile Monday is pleased to partner on the debut DEMO Asia event, at the Matrix in Singapore, running 29 Feb – 2 Mar 2012. This is a premier platform for the best and brightest companies throughout the region seeking to launch their products in front of a global audience. It is also an excellent opportunity for companies worldwide looking to enter the Asian market. Full Details Here.
An exciting experience awaits us all at CommunicAsia 2011, themed ‘Shaping Vision, Creating Reality’, at the uber-swanky new Marina Bay Sands venue in downtown Singapore!
While there is an ambitious agenda of people for us to spend time with during the week, we certainly expect some of the most important folks will be attending our Mobile Monday Mixer on the evening of Monday June 20th, proudly sponsored by Nokia and SingTel. With many local and Intl. visiting delegates, including MoMo members from across the region, on-hand for “The” kick-off event of the cofab it’s sure be a total scene at The Rupee Bar on Clark Quay. We suggest you Register for this gig asap!
The 2011 MMA Forum Singapore brings together attendees from brands, agencies, carriers and others across the global mobile marketing ecosystem. They gather here to learn, network and exchange ideas with an unrivaled group of presenters tackling the topic: Consumers Are Mobile: Are you? The event will address four key aspects of this challenge and explore how Consumer Centric Engagement can deliver value to brands and marketers. Brands and agencies recognize that the mobile channel is a highly effective way to reach consumers but the most successful campaigns are built on the understanding that the mobile channel isn’t homogeneous. Learn more about the diverse options mobile presents to ensure a maximally effective campaign.
We are thrilled to co-op with MMA on their upcoming Forum event, running from May 3-5th in Singapore. Mobile Monday members are entitled to a 20% discount with promo code: P21317MMY via Advance Registration. For more information download the event brochure. See You There!
Join us at this interactive two-day conference on “Social Media Marketing” to acquire effective techniques for boosting your brand performance and ROI. Find out how Intel, Nokia, Watsons, McDonald’s, Volkswagen, HP, Canon, Johnson & Johnson, Wall Street Journal, SMRT and more incorporated social media activities to get ahead of conversations.
Through in-depth case studies and workable solutions, learn how to develop coherent platform integration strategies, aggregate content via digital channels, handle a social media backlash and identify pertinent KPIs for the effectiveness of social media campaigns.
By the end of the conference, you will be able to grasp just what works and what doesn’t in both the B2B and B2C context – effectively allowing you to tap into the gold mine of real-time data out there to create meaningful strategies, messages and product development!
MoMo is pleased to support the Movember Foundation, a not-for-profit, charitable organisation which runs the annual men’s health initiative, Movember, across the globe. Each year, Movember, the month formerly known as November, is responsible for the sprouting of moustaches on thousands of men’s faces around the world, with the sole aim of raising vital funds and awareness for men’s health, specifically prostate cancer and depression in men.
The money raised as a result of Movember is channelled by our men’s health partners into a number of world class and innovative education, research and awareness initiatives. Importantly, the total cost of administration and fundraising at 6% of donations is low by global fundraising standards, and reflects our goal of reaching for the best possible campaign outcome while carefully monitoring costs.
So, massive props to the MoMo crew down-under for stepping foward on this worthy cause. We encourage you to support their activities.. and Smile.. It’s MOvember!
Celebrating 10 Years of of Community, Collaboration, and Innovation
Wow.. what a decade it’s been! From our early days in Helsinki to now reaching 100+ chapters in 50+ countries and spanning every continent of the globe, MobileMonday has truly become the world’s leading mobile community and that’s something for us all to be pretty proud of.
This September 27-29, in celebration of MoMo’s phenomenal 1st ten years, we’re hosting the 10 Year Anniversary Summit and Peer Awards and we’ll be joining forces with our sister chapter in beautiful Estonia to bring a 3-day event across the two cities – Helsinki and Tallinn.
The main event theme is ‘Fin/Est Mobile Innovation’ and during the course of the Summit we intend to bring you the best and brightest of the Finnish and Estonian mobile industries including Nokia, Skype and Fortumo. Through seminars, workshops and site visits, you’ll gain deeper insight to Finnish and Estonian mobile industries, where they’re going next, and what we can learn together from their global experience.
Additionally, we’ve got a great lineup of top people from Finland, Estonia and around the globe who will speak on a range of interesting and current topics. And our friends from MoMo’s newest chapters will share the fantastic work they’ve been doing and you’ll have many opportunities for one-to-ones with these very creative markets.
“If you want to succeed in business today, hire a kid..” Increasingly, marketers are challenged with the words passion, authenticity, and individuality when it comes 16 to 25 year olds, having to go beyond comfort zones in order to continuously engage youths. The need to establish and trust, and above all give these indifferent consumers their voice in how they are marketed to, has driven venture deeper into social media, mobile, and other marketing platforms. Coupled with society’s pressure on of brands on youth mentality and shaping a responsible generation, marketers are faced with the tricky balance responsible marketing versus their bottom line.
This 2-day conference, running 21 - 22 May in Singapore, offers exclusive insights from industry experts who are increasingly marketing their youth consumers. Hear how Microsoft and Flesh Imp actively collaborated with youths to deliver value adding and services, or how Nokia, Nuffnang, Digg and Philips jumped onto the digital, social media and mobile added advantage. Better yet, hear from youths themselves on how they want brands to connect with them! Full agenda [.PDF]
Since its launch two years ago, WiMAX Forum Congress Asia has become the most influential and only WiMAX focused trade show for the region bringing together the complete WiMAX value chain across Asia Pacific. This year’s Congress Asia show offers a unique opportunity to showcase your knowledge and expertise to more than 2,000 key representatives from the global WiMAX ecosystem during this two-day, multi-track conference and free to attend exhibition.
Taking place in Taipei for the first time, in partnership with the Industrial Technology Research Institute of Taiwan, and building upon our impressive pedigree of delivering the most business-focused and informative events for the APAC region, WiMAX Forum Congress Asia is poised to take advantage of the well-established local ecosystem of device vendors and real WiMAX deployments. WiMAX Forum Congress Asia 2010 - the official WiMAX Forum event - will provide you with a unique opportunity to take advantage of the growth opportunities ahead.
Many highly-regarded speakers representing the mobile operators, banks, mobile transfer networks, m-Wallets and interoperability hubs, handset manufacturers, technology and equipment providers will share their latest efforts in launching m-commerce services and the key challenges facing them at the M-Commerce World Summit on 17 and 18 March 2010 in Singapore.
There will be a pre-conference workshop on 16 March 2010 on ‘Mobile Marketing, Advertising and Commerce Workshop: Tools for Navigating the Industry Ecosystem - A Hands-On and In-Depth Study of Mobile Marketing Best Practices, Industry Ecosystem Structure, Players and Business Models’ to be led by: Michael Becker, VP Mobile Strategies, iLoop Mobile, USA and a post-conference workshop on ‘How to Build and Calculate A Successful Business Case for Mobile Banking?’ to be led by: Andrew Parker, Business Development Manager, M.Com, New Zealand.
This 2-day Social Media Marketing Conference, available in either Singapore or Hong Kong in Feb. 2010, is set to provide some excellent insights on developing strategies and choosing techniques to engage the new-age customer through social media. The events will present case studies from Microsoft, The Climate Project, adidas, Sony Pictures, Anna Sui, Fairprice, Starhub, Symantec, and many more which will showcase a wide variety of engagement strategies. It will bring you insights on selecting and seeding platforms to increase the effectiveness of your engagement efforts.
Their experts will demonstrate how to integrate social media with offline channels in order to convey a coherent message to your customer. Glean tips on how to track intangible metrics such as buzz and conversations. Discover what works and what doesn’t when applying social media marketing in Asia. Join in the debate on the issue of “sponsored conversations” that is currently all the rage! Get the all the details via .PDF Here.
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